My Portfolio The Whole You
Category: Woman-Founded, Holistic Coaching
Services: Full Brand Creation, Website Design, Graphic Design
Location: California, USA
The Whole You is an inspiring personal enrichment program and community that makes it easy to discover and live your purposeful life. It was created by Transformational Coach, Di Cullen. Di wanted to have an online offering that connected people together, while empowering them to find meaning. She needed beautiful branding and an inviting online presence to share about this inspiring program, while offering online courses and communities.
About the project
I created a versatile, beautiful brand based upon The Whole You values so as to reach its inclusive target audience. This visual identity set the foundation for a Squarespace website that is user-friendly and informative, with extensive functionality. The website serves as the home base for all of The Whole You coaching programs, and includes a course, members’ area, as well as information about the wellness coaches and upcoming events.
Among the important elements on the website is clear information outlining the values and well-researched foundation of The Whole You. Visitors can become site members and return again and again as connections form with others and personal growth occurs.
Every aspect—from the intuitive layout to the visual design—was crafted to ensure that potential clients feel informed and confident as they interact with the website. The cohesive branding can easily extend beyond the website, ensuring that The Whole You’s brand will be consistent across social media and related materials.
A beautiful experience
A polished, professional online presence and colourful, inviting branding ensured a great start for this transformative program, while building trust and connection with the audience from their very first interaction.
To visit: www.the-whole-you.com
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Explore my website services, brand identity creation options, and graphic design offerings, and make a plan to get your new brand identity and website out into the world. If you’re ready to start on your own design journey together, connect with me.