Portfolio / Wabi Sabi Art & Nature

Category: Small Business

Services: Full Brand Identity, Website Design, Graphic Design

Wabi Sabi Art & Nature offered outdoor nature programs for youth. They needed a website and branding to help communicate their vision of connecting with nature, while educating about the benefits of spending more time outside.

Overview

I created a clean, beautiful brand to highlight the Wabi Sabi values. This visual identity set the foundation for a Squarespace website that is user-friendly and uncluttered, enabling their target audience to find the information they need to sign up for Wabi Sabi’s programs.

Marketing materials that aligned with the branding and values were also created to help beautifully & effectively communicate the forest school approach to the wider public.

Here, creativity meets opportunity.